If you are not a Pepsi-drinker, then this is the time to turn one. Leave the health reasons aside; I will give you a tempting reason to prefer a cola over your favorite lemonade, atleast till the Super Bowl contest gets over! Pepsi has announced a give away one-of-a-kind Super Bowl Edition Pepsi can valued at $100,000, along with lifetime Super Bowl tickets for the Super Bowl this year. The Pepsi Super Bowl can is inspired by 40 years of Super Bowl rings and is crafted from sterling silver and inlaid with diamonds, rubies, and sapphires. The contest will begin on January 13 and the consumers can log onto the contest site to learn how to register and receive their own unique code.